Creative Copy & Editorial
Bringing your brand to life with effective and persuasive storytelling
Creative Copy & Editorial
Bringing your brand to life with effective and persuasive storytelling
Could your brand's story be told better?
Let's help you connect with your customers through disciplined storytelling as an incredibly effective brand strategy.
Carefully craft marketing content for a new brand, product, or service you want your audience to instantly understand and love.
Want to see how this strong connection has made brands like yours soar?
Engage Your Audience Through Intuitive, Relevant Stories
Brand Story Development
Content-Driven Inbound Marketing
Content-Driven Inbound Marketing
Helping nonprofit hospitals, B2B visual effects services, and global food and beverage brands to tell their stories has been a joy. My portfolio includes examples of the copy and advertising strategies we employed to advance these companies in their mission.
See how creative storytelling can instantly connect your audience with your brand!
Content-Driven Inbound Marketing
Content-Driven Inbound Marketing
Content-Driven Inbound Marketing
Attract your audience using relevant editorial content. Does your brand face challenges in educating and communicating its value and quality? Let's fix that!
Developing and executing consistent value-based content catapulted one food and beverage company to "best of the decade" acquisition and retention levels during 2020. See examples of magazine, blog, and customer success stories in my portfolio below.
Digital Marketing & Advertising
Content-Driven Inbound Marketing
Company Culture & Communications
Finesse your digital campaigns by immersing your audience in high-quality storytelling. Engage your brand's story from concept advertising to email marketing, social media, and digital sales funnels.
These marketing and advertising strategies increased a financial investments and education company's audience by 27% in less than 12 months, and helped double a healthcare organizations social media following in the same timeframe. What can they do for your business?
Company Culture & Communications
Product Launches and Lifecycle Marketing
Company Culture & Communications
Internal marketing strengthens your brand's story with its own people. Manifest your company values in marketing copywriting that drives participation, morale, and collaboration.
Ask me about a campaign we developed to rally a nonprofit's employee campaign up to 98%.
Product Launches and Lifecycle Marketing
Product Launches and Lifecycle Marketing
Product Launches and Lifecycle Marketing
Product innovation comes with the exciting opportunity to write a new story for your audience. From naming menu items for a restaurant and crafting product packaging to creating brand narratives and concept ads, I love helping brands build excited, invested audiences by launch time.
Keep your audience informed and engaged, such as students enrolled in doctoral programs at a health sciences university, and continue to build loyalty long after the initial purchase cycle.
Public Relations & Engagement
Product Launches and Lifecycle Marketing
Product Launches and Lifecycle Marketing
The impact your story can have on your community is larger than one investor, customer, or donor. Check out my portfolio below and let's talk about how you can use engaging storytelling to scale up your events, press coverage, and public awareness.